The Secret to Marketing
The game has changed. TV commercials, radio jingles, and banner ads no longer work. In fact, any attempt at marketing is a turn off. With so many things vying for your customers' attention, how do you reach your target market at that magical moment before conversion?
The secret is attention marketing. Brands are now creating their own media content that capture and maintain the attention of their audience. Brands are no longer at the mercy of TV shows, radio programs, or other forms of media.
What We Do
We make you famous. We keep you top-of-mind. We help you develop and implement attention marketing strategies that optimize cost, reach, and conversion.
1. We coach you, your brand, and brand content
2. We get your content in front of the right people, at the right time, in the right place
3. We build your customer base and keep them engaged
How do we do it?
We use science that informs the art.
Getting the right content.
We use the scientific method to evaluate which content is most engaging to your target market. We test, iterate, and test again to keep up with market sentiment trends as well as platform algorithmic changes.
Expanding your reach.
We use machine learning tools that key in on hashtags that provide your brand the best expected reach. We also evaluate the efficacy of influencer accounts and develop partnerships with those that can boost your brand objectives.
Increasing engagement.
We apply cutting edge evidenced-based social design principles to build online communities from scratch that will evangelize and engage with your brand.
What You Get
You get an audience that wants to interact with you and your brand content. You can then convert your audience into paying customers.
Attention Marketing Platforms
At this time, the best attention marketing platform is Instagram. Instagram provides all the tools necessary to give your brand the same powerful voice as big media. Instagram is positioning itself to be a replacement for the antiquated dotcom splash page. Getting in early will give your brand a supreme advantage.
We help you develop a cross-channel strategy that allows you to syndicate Instagram content on to other attention platforms so you can be available to your customers wherever they are.
Your Commitment
Attention marketing is not a sprint. It is a marathon.
1. You must have a seasoned Instagram account with at least 1000 real followers and 50 posts.
2. You must be committed to posting good content at least once a day.
3. You must commit to posting video stories every 24 hours.
(We can work with you to help you manage your time).
Community Builder |
Auto-Pilot |
Content Coach |
Boost |
$5000/month |
$2000/month |
$1500/month |
$100/month |
Dedicated account manager ✅ |
Dedicated account manager ✅ |
Dedicated account manager ✅ |
Dedicated account manager ✅ |
Dedicated engagement and retention managers ✅ |
Dedicated engagement and retention managers
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Dedicated engagement and retention managers
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Dedicated engagement and retention managers
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Daily Content Coaching ✅ |
Weekly Content Coaching ✅ |
Weekly Content Coaching ✅ |
Weekly Content Coaching
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Reputation Report ✅ |
Reputation Report ✅ |
Reputation Report ✅ |
Reputation Report ✅ |
Hashtag Strategy ✅ |
Hashtag Strategy ✅ |
Hashtag Strategy ✅ |
Hashtag Strategy ✅ |
Content creation
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Content creation ✅ |
Content creation
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Content creation
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Content scheduling
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Content scheduling ✅ |
Content scheduling
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Content scheduling
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